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Extraordinary Genius

By Qiong Si

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Li Mingde has reported good news with Feng Yu, said that side the European and American sale did not have the issue, Toyota has made dealing, but came under not the small influence similarly, particularly, this year Toyota profit definitely estimate was lower.

But Feng Yu thought that the matter will not be simple.

Feng Yu was not worried that the counter-attack of Toyota, in any Corporation resistance with the world, Feng Yu was not worried, but if these car(riage) business join up, then regarding the Bing City Machinery manufacture group, was very serious.

Really, worry of Feng Yu has truth, Li Mingde came on the telephone next day, tells him a not good news.

Toyota further cooperates with air/Qi, has been authorized two vehicle types to air/Qi joint capital Corporation, in the meantime, air/Qi paid a cash to give Toyota.

However air/Qi is also very ghost, they insisted that the cooperation age limit does not lengthen, in other words, these two models of car(riage)s, can only be Toyota brings several years of profit, several years later, this joint capital air/Qi Toyota, definitely will turn into a air/Qi capitalization child Corporation.

This condition, regarding Toyota, suffers a loss actually very much. Is equal sells the vehicle technology to them unceasingly to joint capital Corporation , helping a air/Qi lift technique strength. The car(riage) that although later produces, Toyota can also obtain some profits, but were too few , compared to have a little with them in the joint capital factory in Europe and America.

Initially Toyota with a air/Qi cooperation time, is the plan with the aid of joint capital Corporation, fired their Toyota brand, thus captured China this emerging potential market share.

Then they close right up against again to China exit / to speak, obtains more profits. If can promote some joint capital Corporation stock in the future, that was better. The incorrect words, they pool capital with other car(riage) business.

But at this time, China above leadership stopped the matter of new factory joint capital, the China car(riage) business, was was impossible to continue to present foreign joint capital Corporation for these years again.

This naturally is also Feng Yu result diligently, he malpractice of this foreign joint capital, said to above. If each will present several years later some joint venture plants, what significance then before the laborious negotiations also do have? Here contract expire, that side new joint capital factory appeared, in the market hasn't been flooding the joint capital car(riage)s of various foreign brands?

If must pool capital , should also be makes the opposite party use the technology, oneself research and develop the new vehicle type, retains own brand. With the brand of foreign merchant, that several 20 years later, these car(riage) business were pools capital to end, the private brand did not have the popularity, will be bogged down in difficulties.

Probably above leadership one hear, Feng Yu said is very reasonable. However the special details, they must study. Therefore suspended the foreign joint capital car(riage) business matter, when they studied thoroughly, decided again whether reopened.

No matter what, the Feng Yu goal was achieved. This can suppress the invasion of foreign brand enormously, although they have invaded.

Original Feng Yu also believes that as the matter stands, various large cart business will definitely obtain the above instruction, researches and develops own brand car, the Lord pushes own brand car. Above also suggested that if the quality of car(riage) is qualified, can give some service car purchases the order, is to the support of these car(riage) business.

A common people always psychology, being an official the car(riage) of sitting, definitely is the good car(riage)! Like the past domestic-made red flag, the jeep, afterward joint capital car(riage) Poussin, as the service car, entered the common people line of sight, thus was regarded the car(riage).

Like this after purchase official car, will form a psychological suggestion, propagandas to these state-owned brands.

Above leadership thinks through a matter, but they have not defended Toyota the move. According to the contract, they need to continue to provide the new vehicle type to joint capital Corporation, but had planned for two years, now was ahead of time.

But regarding air/Qi, the production joint capital car(riage) is clearly easier, the technology is maturer, the fund that needs to invest are less. Researches and develops a car(riage) independently, the fund that needs is not the small number, particularly after having the hit experiment.

Has not thought that the matter had not ended, other China car(riage) business joint capital Corporation, was under the authorization of new vehicle type, these before, but also only then imports is good.

These vehicle types, had certain popularity in China, after domestic-made, although the selling price will reduce, but will not reduce too. But many people should know that the selling price of import car is about three times of cost insurance and freight price, after the joint capital, did not have that high customs duty, but the selling price actually can still be very high, the profit increases.

Is placed in the China these car(riage) business front is two roads, produces these joint capital car(riage)s vigorously, the profit is higher, although must apportion these joint capital sides about one-third. Another, diligently researches and develops own brand passenger vehicle, meanwhile needs to invest so much funds, and must give up here joint capital car(riage) high quota the profit.

This profit, is not the small number, even the profits of many car(riage), can achieve 100%.

The car(riage) business that these once pooled capital, currently had the new model, and has covered the low-grade car(riage), after this news Li Mingde knows, he immediately feels troublesome.

They do not have the means to make these car(riage) business give up producing the joint capital car(riage), money that after all the major stockholder state-owned share, makes, is the country. Suggestion that if keeps, even said the shortcoming of joint capital car(riage), will also be been unhappy by above.

What's wrong, your personal joint capital Company can make money, our state-owned joint capital can't Company make money? You did not say that technology, what fears?

Also, was under the new vehicle authorization, these car(riage) business have also promoted some technological strengths.

The above leadership reply is, we can with selling the money of joint capital car(riage), research and develop our car brand, otherwise research and development expense where?

After Feng Yu knew this news, feels some headaches, previous generation China is this, if not Li Dafu and the others the car(riage) business rises, previous generation China quickly did not have the innate car brand.

That red-flag car, although, but nobody approves radically. The technology is backward, the contour is unattractive, in plays the part of also general, the performance is general, although the price is cheap, the person but who buys is not many, the person who because is good at repairing this vehicle type are not many.(.)

The car(riage) is the unavoidable damage, even if is not bad, needs to maintain anything. Post-sale service, is very important. The Song River sign car 4 shops did not say that privately operated service shop. But the populace, Toyota, stupid field, Ford and other car(riage) of the service shops are also many.

But you said that Shanghai car service shop and red flag car service shop, that was rarely seen. Even the service shops of some small bread, compare these to be many.

So vicious circle, then private brand gradually will decline. The previous generation red flag promotes model of value 5 million concept cars, demonstrates own new technology, but the red-flag car is also not sells not? Air/Qi most makes money, hot, is Toyota and populace who sells.

„Chief Feng, or did we announce the true costs of these joint capital car(riage)s? Let them be forced to reduce prices?” Li Mingde finds out one ruthless move of removing firewood from under the pot.

Feng Yu shakes the head, this move has damaged, and has hurt these car(riage) business interests, has hurt the interests of national capital, such one, Song River car may become is the target of public criticism.

Tries to find other solutions again.

......( To be continued.)

Extraordinary Genius

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