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„Fu brother, relation how?” Feng Yu returned to the US already one week, was staying in Seattle, happy went to Microsoft to saunter, but also found time to look at two NBA to compete, the rain person Camp's playing a ball game way, ornamental was too full!
However Feng Yu is also all right is all right completely, he has been waiting for the Fu Guangzheng news, the Wind & Rain cell phone, landed the US market. Naturally, Fu Guangzheng trade Corporation that entrusted.
Cell phone, it can be said that electronic products, but is also different from VCD, because the consumers of cell phone are individual, but is not the family.
Fu's marketing channel US, nothing but is some distributors, this inside has the retailing telecommunications electronics product, but does not have a strength to be formidable enough.
Moreover the US is the Motorola supreme headquarters, in the US, peak time, almost every ten cell phones, nine are Motorola, even if now, European and Japan brand has come, also is still the market share first brand, is overlord who deserves, is more invincible than in other markets.
Is capable of selling the distributor of cell phone, has pledged an extremely harsh condition, is not they do not give Fu the face, after all everybody cooperated for many years.
But they believe that now mobile telephone brand that many, top of the head also Motorola Corporation, Wind & Rain Brand cell phone, without any popularity, and does not have the advertisement promotion of big effort, will not have any sale.
They acknowledged that the Wind & Rain Brand cell phone contour is very attractive, but the function is not formidable. Because the Wind & Rain Brand cell phone is import good, after in addition pays tax, in price, even is inferior.
The Wind & Rain Brand brand, in the mobile communication domain, has very big disparity with Motorola. The function is similar, the price is inferior, definitely is unable the selling well.
Since is one was doomed unable to sell many product, they must make the almost similar effort to retail, the natural condition wanted first year some.
Sits shakes the head in Feng Yu opposite Fu Guangzheng, sighs: „It is not good, a condition we cannot satisfy, only if we lose money in business sell. But that is also useful, once has enraged Motorola, if they launch the price war, perhaps our cell phone cannot sell!”
Motorola as world mobile communication domain leadership, wants to ambush any new brand cell phone in the supreme headquarters, will not be absolutely difficult. King of Nokia Europe, is not inferior to Motorola in the US.
This ambushes Motorola to be different in China with Feng Yu. In the China mobile communications market, Motorola is also Boss . But Feng Yu by the native superiority, in addition some relationship networks and a lower price, the market that captures. In the US, which the Wind & Rain cell phone also has these superiority, these aspects, instead are the inferiority of Wind & Rain cell phone!
„They think that which deficiencies we do have?” Feng Yu curious asking.
„Product is unitary, the brand is not high, the quantity are not many, the advertising is insufficient, the price does not have the superiority wait / etc..” Fu Guangzheng is also very depressed, he has also tested, Wind & Rain Brand cell phone, quality really good. Moreover exquisite, the contour is attractive, the color is also very good, these shortcomings that but these dealers said that is also the facts.
A promotion of model of new product is in itself not easy, do not say that is the new domain new product, the Wind & Rain Brand popularity, cannot add on too big busy.
If Wind & Rain Brand becomes monk with the electric appliance, then Wind & Rain Brand this brand is a propaganda, but the take action machine, may not have many person of meetings to be willing to choose, not having the advertisement to propagandize, definitely won't sell.
But the output of Wind & Rain Brand cell phone is not high, the home must supply one batch, the quantity of itself the US supplying few. If advertizes for this reason, may be actually helpful to sales volume, but owes inevitably.
Feng Yu lowers the head does not speak, this type of predicament, what to do he does not know should.
Saying of Fu Guangzheng indistinct(ly): „If we had factory to be good in the US, so long as we changed the contour slightly, can make several models of different cell phones, then the price also fell, can advertize massively, the promotion sales volume. At that time these dealers such harsh condition, they even on own initiative do not contact with us.”
In the Feng Yu heart moves, puts up a factory in the US?
This Feng Yu had already thought that but he also somewhat hesitates, the labor cost of US, may compared with domestic tall Duo, be also higher than Russia.
Moreover just had discussed with Kirilenko, makes four to produce the electronic products in Eastern Europe the factory, the expenditure did not lower. Now the mobile handset market has not emerged, must arrive at about the millennium, is the mobile handset market erupts the time, then consecutively for ten years, the sales volume of cell phone in the growth, is the time that the smartphone starts.
At this time put up a factory, was a little early?
Sees Feng Yu to be indecisive, Fu Guangzheng somewhat was instead curious. Puts up a factory in the US or Canada, conforms to the economic efficiency one way. Although here labor cost cost is higher, but can actually reduce many tax revenues, reduces the transport expense, here market is so big, depends entirely on imports from China, cannot supply obviously.
The China factory can cover Asia to be enough, covers population most places, Europe and America should put up a factory most cost-effective/worthwhile.
Must say that Feng Yu lacks the fund, Fu Guangzheng definitely does not believe. Said the Feng Yu that many Microsoft stocks only, on value how much money. Does not need to sell out, takes away the loan also to loan a lot of money.
He is also thinking, if Feng Yu purchases or the newly-built factory in the US, he with ginseng one, many are good, he believes in any case can make money.
„Fu brother, what do you have to relate in Brazil hardly?” Feng Yu asked.
Must put up a factory, the choice developing country compares cost-effective/worthwhile, because the labor cost will be very cheap, but the labor cost, pulls open one of cost primary causes.
Fu Guangzheng shakes the head: „Do you want to put up a factory in Brazil? I did not suggest such to do. The labor cost of Brazil is truly cheap, but the worker efficiency of Brazil is not high, moreover that national public security is too bad, the person who help not having the local area to have the power and influence, must suffer a loss absolutely. Do not count on that what diplomatic method/trick, Brazil's relations with the China is not quite good?”
Such looks like, must choose the public security to be good, place that but can also affect, that can only be the US. Waits, can in Canada, not forget Li Chaoren family's influence in Canada not to be small.
„Fu brother, waits, I call to ask to Brother Kai, should he in Canada, some relations?”
Feng Yu decided that must run the factory in North America, at the worst once more factory stock mortgage loan. If only 1-2 factories, the fund influence cannot be too big. More importantly, can make the Wind & Rain cell phone earlier enter the US market, this is very important.
In China, Feng Yu does not fear any world-class big Corporation, because that is China, in the nest horizontally is not the Feng Yu style, even if to the US, he must sit to the Boss seat on!
In Fu Guangzheng expression is somewhat disappointed, this is must cooperate with Li Zekai, that this had his anything matter.
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