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Because to YY affects outside League to approve, person in charge of Honeywell spoke face-to-face to this and Li Mu's attaches great importance to especially, chief executive officer tall Dewei a day arrived in Silicon Valley ahead of time, was hopes that can the earliest possible time and Li Mu meets.
Honeywell is the same with 3 m, is global 500 enterprises, because Honeywell steps in material, petrification, aviation and other domains massively, therefore the total market value is higher than 3 m, this year market value of Honeywell in 250 hundred million USD high and low, but 3 m currently also only has 150 hundred million USD.
However to tall Dewei, the issue of Honeywell is also very serious, the enterprise over 70% profit origins come from 2 b ( to-business ) service, the 2 b service to put it bluntly is to the service of corporate user, Honeywell's achievements in these enterprises, the general publics are not almost familiar.
For example little some ordinary consumers know, Honeywell is one of the global five big automobile turbosupercharger producers \;
Few consumers know, the entire world majority of refinery and petrochemical enterprise, have used the equipment of Honeywell, even is whole set solution \;
Even including aerospace field many some shadows of Honeywell, it possibly is the important components of Boeing aircraft certain parts, but the consumer is unknown as before \;
Such situation, has been doomed basically the enterprise popularity and influence of Honeywell is serious in the average consumer level, but Honeywell following most important, is hopes can actually develop own 2 c ( to-custer ) service fully, this has the enormous difference with the 2 b service.
the 2 b level, Honeywell can sell to the world the turbosupercharger each car(riage) business, but did not have the means to sell to the ordinary consumer the turbosupercharger directly, 2 b time, what faced was only dozens automobile enterprises, if to the 2 c level, must face may be the global billions population.
The enterprise in the influence of general publics level serious insufficient, the retail marketing channel is almost zero, will be Honeywell 2 c service will impede most greatly.
However looks like in Honeywell, not only Li Mu influence greatly strengthened YY, his has also controlled the Taobao network of entire China e-Commerce share, if can establish the good relations of cooperation with Li Mu, not only can through the YY promotion enterprise popularity and influence, but can also through the Taobao direct promotion product sales volume, answer multiple purpose.
......
Next morning, Li Mu in the office in Muye Science and Technology Silicon Valley subsidiary company, saw CEO high virtue and prestige of Honeywell.
50-year-old high virtue and prestige just took up an official post and held the post of CEO of Honeywell last year, before then, his employment personal history was quite rich, once held the post of the management in GE and JP Morgan Chase, was considered as on is the entire US well-known professional manager.
However, must by the fame, high virtue and prestige Li Mu be really bad more than one scale.
In the current western world, the Li Mu's popularity and Bill Gates almost do not have anything to distinguish, Jobs's present popularity cannot compare Li Mu.
Under this major premise, high virtue and prestige is especially polite to Li Mu.
Moreover, the traditional business has a very accurate principle, made the enterprise of 2 b service, majority was ten thousand years of Party B, but faced the enterprise in 2 c market truly is the enterprise and in the business timeless Party A.
The enterprise like Honeywell, although browses quite a lot, but has contributed labor and materials for others, Party B did a lot, from top to bottom also trained one type humbly, the polite custom, was accustomed to Party A and whole body to pass the person of acting cool aura to be better compared with these to be together a lot.
High virtue and prestige comes up to the achievement commendation of Li Mu as well as Muye Science and Technology, Li Mu after his smalltalk several minutes, then said own goal.
„Mr. tall Dewei, my this time makes you to meet, actually wants to carry out the cooperation of some product levels with Honeywell.”
tall Dewei nodded, said: „I had hear of Elon to mention before, he told me, you are interested in purchasing a number of daily protective articles from Honeywell.”
Li Mu shows a faint smile: „Right, we in the protective articles domain, the relatively huge buying plan, hope that can directly hold discussions also to achieve the transaction with Honeywell.”
tall Dewei asked Li Mu: „Mr. Li, do you purchase the protective articles are the preparation sell in China?”
„Right.” Li Mu said honestly: „Only sells in China.”
High virtue and prestige somewhat awkwardly said: „Is open about the facts you ten years ago had the China business agent, moreover what bamboo slip is the exclusive general agent, the strict sense, all in the Honeywell product of China sale, must through this business agent, if we bypass the business agent to supply goods to you directly, that side the business agent will certainly have the enormous opinion......”
Here, high virtue and prestige hastily has traded an tone, said: „You could rest assured that if situation permits, we can coordinate, when the time comes we give the business agent certainly to compensate, when they accept you to sell the protective articles of our company in China, after all the sales volume of our company major part came from the large-scale equipment.”
Li Mu said with a smile indifferently: „Does not use such troublesome, your firm gives me a network agent to be authorized directly then.”
„Network agent?” Some high virtue and prestige surprise.
Li Mu nods, says with a smile: „You with the power of attorney of each region proxy signing, in the marketing channel in view of traditional sense defined before, these are the offline transactions, you can analyze to be authorized the online transaction to me alone, but I also pledged, only carries on online to sell in China domestic e-Commerce platform, as the matter stands, will not conflict with your business agent.”
Age limit of e-Commerce development is very short, e-Commerce platform that so far, makes a name truly except for ebay and Amazon, was Li Mu's Taobao, but the second-hand commodity exchange of ebay principal consumer to consumer, Amazon made the books to build up, now is reforming the business to consumer platform, but in addition also in fumble stage, therefore ‚discussed about network agent’ the concept has not come out truly.
However the Li Mu's meaning, high virtue and prestige is actually quick then to understand, along with the constant development of society, limits in many significances inevitably is more and more fine, after e-Commerce birth, the marketing channel grew an online channel on the traditional channel, but traditional business agent e-Commerce, the power of attorney that must therefore sell to online inevitably carried on redefines.
After tall Dewei has thought through this, is then interested in Li Mu's this proposition, opens the mouth saying: „Mr. Li, I thought that we can according to your proposition, be authorized in the China online agency factor power Honeywell to your company.”
Here, the high virtue and prestige facial color somewhat awkwardly said: „But said honestly, the Honeywell current 2 c product line are too few, although we positively are also reforming, but to the manufacturing firm, wants to change to 2 c from 2 b, is really some are not easy.”
Reason that tall Dewei wants to see Li Mu, the biggest goal is to hope to achieve the cooperation on promotion with Li Mu, he will not care about Li Mu to help Honeywell in the China e-Commerce market sell out many products in the future, he hopes that Li Mu can help Honeywell spread the popularity of enterprise, will build the foundation for the enterprise future 2 c service.
Li Mu can guess correctly the high Dweh's intention probably, he after all is market value 200 hundred million USD big enterprise CEO, if is really for several million USD sales volumes, he definitely does not need to come to speak face-to-face with himself personally, moreover such ahead of time runs up to Silicon Valley to come, only possibly is, he needs help from himself.
Listens to his such saying, Li Mu then to have him from his words at present the biggest demand.
Therefore, Li Mu asks him: „The next development of Honeywell, do some interests want to promote the 2 c service proportion?”
tall Dewei nodded: 2 b service although is our bases, but the 2 c service is important, whether the enterprise can have great development in the true sense, the development situation of basically depending on our 2 c service, is only we now in the 2 c domain insufficient propelling force, therefore I hope very much can achieve the cooperation in this aspect with your firm, helping us promote the development of 2 c service. ”
Li Mu knits the brows slightly, said earnestly: „Actually the 2 c service is more important, is behind the 2 c service the complete product as well as the solution, you must be able the first 2 c product, can open the 2 c market, the light works with me is not enough, you cannot take one set of airplane to control system to come out to make the 2 c service, the consumer will not buy, cannot afford.”
Saying, Li Mu was also saying: „In global 500 enterprises, the overwhelming majority manufacture class enterprise is primarily the 2 c service, in last year world 500 were strong, ranked before the manufacture class enterprise should be the automobile manufacturing corporations? In my impression, the General Motors, Ford, Toyota, Volkswagen and Honda probably in first 50, besides these, Siemens, GE and Hitachi these, basically are the 2 c enterprises, their products including automobile, electrical appliances, medical equipment wait/etc., is the 2 c product.”
It looks like in Li Mu, 2 b of internet domain transfers 2 c not to be difficult, but manufacturing industry , to transfer 2 c that to really be from 2 b difficult such as to ascend to heaven.
Including using in common the world-known automobile enterprise with Toyota, has conformed actually with 2 b supplier of a big pile like Honeywell, then puts out finally the 2 c product.
Included Hiroyo, to pick the Egyptian trust, the love letter, Takata with the Honeywell similar enterprise wait/etc., these, fiercest perhaps was Hiroyo, not only had many automobile spare parts product lines, but also had the massive patented technologies, famous esp was Hiroyo invents, even if, Hiroyo also were very so difficult to reform 2 c from 2 b in the automobile manufacture domain.
Like produces the picking Egypt trust and love of gear box specially believes that Takata of special production safety aerocyst, wants to complete 2 b in the vehicle sector to be also more difficult to reforming of 2 c.
Honeywell is also facing same aspect.
very awesome that 2 b although makes, but this is not enough to support the enterprise to carry on the big leap forward in the existing foundation, wants to have bigger spanning, must break through in the 2 c service.
High virtue and prestige approves to the Li Mu's viewpoint, said earnestly: „Mr. Li, we actually started to try the 2 c product now, for example we acquired a water clarifier company a while ago, started to go into production our home water clarifiers, next step also prepares the production home air cleaner, we have many technical precipitations in these domains, can guarantee that we produce a more outstanding product.”
Li Mu nods, said earnestly: „Since Honeywell wants to make the 2 c service, that might as well first gives Taobao the network agent power, China has ten hundreds of millions population, I can help Honeywell open the China market with Taobao.”
Here, Li Mu, said: „But, this first needs Honeywell to solve me to protecting the source of goods demand of product!”
et ★
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