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The struggle of advertisement business ended!
Following day, the war of publicity starts officially!
Many professionals and crowds look or one startled one for the first time or stare dumbfounded!
„, Reads the People's Daily!”
„, 《I Am a Singer》 bought the advertisement page of today's People's Daily!”
„This big writing skill? This how much money?”
„Does not know that they will buy first party newspaper several Heavens/Days.”
„, Everybody looks quickly, the advertisement page of national capital daily paper, Shanghai daily paper and eastern China morning paper all by 《New Voice》 buying, crap!”
„Milky Way forum page advertisement was occupied by 《I Am a Singer》!”
„Tt chat software started ball window, all was 《New Voice》!”
„These two Segment Group your mothers were insane!”
„Has not seen awfully has such not fought the publicity war!”
„Filthy rich! Too he - mother - was filthy rich!”
„Took, the entire country degenerated into the battlefield!”
„Was this variety largest ever publicity fights?”
„Big Qiu Duoda hate? This is really life and death!”
„Hits, advertisement fights 《New Voice》 slightly to lose plans, looked that whom publicity fights to win!”
Major forums!
Major publications!
Major communications software!
Without exception, all degenerates into the battlefield!
The publicity war affects very in a big way, was alarmed including the people of Music Circle film and television circle much, when because they prepare the publicity new special edition concert or the new movie, presently unexpectedly cannot buy the position, almost all heavyweight advertisement positions bought by 《New Voice》 and 《I Am a Singer》! The cinema world has been the recognition most has consumed since money the profession, the Celebrity presence price, the publicity expense, the manufacture investment, the investment of movie is in several trades is highest, who once thinks, this cinema world actually by two variety program daunting!
How many advertisement has this bought?
How many positions has this bought?
10 million?
20 million?
Only is this money, if takes only, sufficed their film and television circle to make a small cost the idol movie, were this group of people too also rich? Moreover was this just started? None who does not becomes your variety program production cost must spend to 200 million above? Does 200 million suffice to do? Sufficed them to invite Domestic best Director and best A-list actor makes a new year's film! Thinks of here, the professionals of film and television circle are unable to be calm!
Too exaggerated!
Too scary!
...
Actually Beijing TV Station is unable to be calm.
《I Am a Singer》 program group.
Hu Fei said fearful and apprehensive: „Zhang'er, has spent 10 million!”
„Good, has not related.” Zhang Ye said indifferently: „We then buy the position!”
Brother Hou calls out in alarm said: „Also buys? Has this sufficed?”
Zhang Ye shakes the head, „falls far short, since CCTV Channel 1 fights the publicity war with us, we cannot make them press, fights them, is not puts up the cash! Everybody should not be worried, the money of now spending, behind can several times of several times of gaining come back, must play plays one in a big way!”
Da Fei dumbfounded , „may this too be also big!”
Is somewhat big!
But all are worth!
The 《I Am a Singer》 biggest weakness has not accumulated, on his once Earth, 《I Am a Singer》 in the first quarter, in the second quarter, in the third quarter, the reputation was quarter by quarter bad, reason that because the popularity accumulation and popularity fired, Viewership Ratings was quarter by quarter the gratifying, entire net hit rate is also to actually turn grows. However Zhang Ye does not have this time, therefore this publicity effort must, he probably draw cash to pound publicity, he must let 《I Am a Singer》 since the first quarter first issue on the Viewership Ratings full house, has a run-away success!
Before played was too small, «The Voice» was, 《A Bite of China》 was, 《King of Mask Singer》 was also, because the manufacture funds were limited, the publicity aspect as far as possible used on the blade by saving the production cost, but 《I Am a Singer》 Zhang Ye did not plan to do, the trust of Beijing satellite TV made him manufacture the funds not to have the upper limit, drew the Brain Gold the several million advertisement support of other 200 million title fees and many advertisement business, enabling him radically not to consider money the matter, moreover behind also had the authorized fee of video site, this has not sold!
Plays in a big way!
Zhang Ye , etc., the ascend the summit plan could not wait!
《I Am a Singer》 this grade of program was not only placed the great expectations by Beijing TV Station, is not only Zhang Ye for face-smacking CCTV Channel 1, for the fourth step of ascend the summit plan, Zhang Ye must brush fully in the variety domain his popularity by 《I Am a Singer》, ascend the summit shrine!
Zhang Ye said: „Was right, manufactures Ferriz to branch out 2 million.”
Xiao Lu asked: „Good, what does this money make?”
Zhang Ye said: „Pats promotional film.”
Brother Hou one surprised, „promotional film? How many minutes?”
„About one minute.” Zhang Ye stuns the world.
All people of program group hold breath an cold air/Qi, „one minute? 2 million? Leader Zhang we?”
Zhang Ye told: „promotional film I am responsible for personally, I must use the best equipment, best manufacture personnel, best Special Effect exaggeration!”
„.”
„Good.”
„You said any anything.”
...
Several Days Later.
《New Voice》 promotional film drew a charge!
Looks is the big manufacture, has spent a lot of money, inside color and style have continued once the «The Voice» way, although does not have any fresh idea, but is very beautiful.
The netizens highly praise!
„Good.”
„Anticipation broadcast!”
„promotional film is very attractive!”
...
One day later.
《I Am a Singer》 promotional film was also official!
Many people give special attention, because 《New Voice》 is any program, everybody early knew, the most people have looked at «The Voice», what Music kind of program many people but 《I Am a Singer》 is grade of radically is confused, many professionals do not know the circumstances of the matter, because Beijing TV Station in this aspect had not disclosed that too many news, the Zhang Ye program group has also requested the secret of certain limit, has not exposed including the Singer list of alliance, probably wanted mystically. Therefore under knowing nothing situation, everybody definitely anticipates to promotional film and curious!
Late eight points.
Beijing Satellite TV broadcasts.
Mother Father turns on the television.
Chen Guang Fan Wenli sits in the living room.
Xiaodong and a Amy face anticipation.
Industry in many people watch on time.
Background Music, picture came out easely!
Then is Zhang Ye is full of magnetic voice:
„Voice that a person drops down.”
„Compared with growth of one group of people, thunders.”
„A person moment despair.”
„Means that one time died.”
„Life was renewed, commits suicide?”
„Only lies in each instant choice and decision.”
„Music is not the goal, but is one type living condition.”
„Please suspect me!”
„Scoffs me!”
„Injures me!”
„I use the back, expressed best wishes to life.”
„Why can sing? For we no longer are afraid.”
„Music is dauntless.”
„I, yes, song, hand!”
Short 52 seconds of promotional film broadcast quickly!
However first time watched this promotional film person, the expression that on the face exclaimed in surprise actually continues to be very long, the picture, the color, Special Effect, dubbing, was too fierce!
《I Am a Singer》 promotional film one searched for the list in hotly!
On Weibo is flooding the praise and shock!
„It was good!”
„Which this is promotional film!”
„Right, too art! Each picture can make tabletop!”
„Fine, succinct, art, really certainly!”
„Zhang Ye makes this type of thing is really a skilled person!”
„This saw the level!”
„Duan words are joined to the picture and Music, hears my burning with passion really!”
„Was much better compared with 《New Voice》 promotional film! Has flung their two streets!”
„Pū, publicity fights, 《New Voice》 lost probably!”
„Loses is not resentful! Zhang Ye is Zhang Ye!”
„Anticipated 《I Am a Singer》 more and more!”
„Clashes this promotional film, program must look!”
Discusses one piece!
Many professionals could not bear the point approve!
A famous advertisement Director Weibo sound: „Splendid peerless promotional film!”
Shanghai television station program Director: „Looked six, truly is the art.”
One is not very well-known movie Director: „Can make this grade of artistic promotional film person with this striving for perfection manner, program that makes will definitely not miss.”
promotional film was hot!
Hot does not have the indication!
Hot radically is unreasonable!
In comparison, 《New Voice》 promotional film was dim!
Did not say that 《New Voice》 promotional film is not good, but everything fears the contrast, one compared with, many disparities appeared! Said accurately that this was not 《New Voice》 has lost to 《I Am a Singer》, but was the 《New Voice》 promotional film manufacture Director level, was too big with the Zhang Ye disparity!
The fund input is different!
How much money former's has promotional film spent?
Tens of thousands?
Hundreds of thousands?
But latter?
The thing that the entire 2 million investments, pat can be the same!
...
Beijing Broadcasting Station.
《I Am a Singer》 program group.
Xiao Lu laughs, „won! Also won!”
Brother Hou said: „This film was too splendid!”
Da Fei said: „2 million? This money Zhi!”
„Heat searched for the list third!” Han Qi occurred simultaneously pleasantly surprised!
Hu Fei was nodding to Zhang Ye.
Zhang Ye shows a faint smile, this promotional film is he carefully chooses, came from on his Earth 《I Am a Singer》 fourth quarter promotional film, on the whole not too momentous change, but on the picture and Music, Zhang Ye added the designs as well as Special Effect of many one's own, making the visual impact greatly, is more powerful, each each detail repeatedly was deliberated, otherwise could not spend 2 million!
Everything is ready!
Now records on the difference officially!
Industry in the highest title fee, industry in the highest cost of production, industry in the highest publicity fee, various types industry in most on 《I Am a Singer》 this column program, Zhang Ye have used fully, does not want to leave behind any regret, the oath must build to keep off the milestone -type Royal Rank variety 《I Am a Singer》!( To be continued.) 8
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